Bondi Apartment by Studio PULP
Set in an Art Deco block in Sydney’s east, Bondi Apartment, by Studio PULP, has been reimagined for a young professional couple—seamlessly connecting its past to the present.
WORDS: Hande Renshaw I PHOTOGRAPHY: Jacqui Turk I INTERIORS: Studio PULP I STYLING: Jono Flemming
The owners of Bondi Apartment were fortunate to discover a rare gem—a three-bedroom Art Deco apartment in almost original condition in Bondi Junction, Sydney.
Located in a red brick block, the three-bedroom apartment had wonderful design roots still in place; including curved steel windows, distinctive corbelled brick details, a burl timber common balustrade and original bakelite door and cabinetry handles.
The owners, a young architect couple, called on Studio PULP to reimagine the apartment for improved spatial function and modern updates. ‘Working within historically rich spaces offers an ideal starting point, where modern elements feel truly lasting—there’s a genuine quality that emerges from these unique projects,’ shares Ben Selke, Studio PULP director.
He continues, ‘Each of our additions subtly pays homage to the existing original architecture and its details. Our insertions—comprising finishes, joinery, lighting, and select furniture pieces—infuse a contemporary flair into the apartment, while still honouring its art deco heritage.’
Drawing inspiration from its Bondi location, the interior design embraces a serene and neutral aesthetic. Reflecting the sea and its landscape, the palette is made up of soft sandy tones, delicate blues and earthy terracottas, creating a series of spaces that feel like a calming retreat.
For the walls, floors and major furnishings, soft warm tones were selected to evoke a sense of warmth. These tones have been complemented by subtle blues throughout; from the cushions on the sofa to the accents on the walls, tones of blue run through the spaces to create a cohesive palette.
Crucial to the apartment’s redesign was to open up the kitchen and dining area. ‘Due to space constraints in the kitchen, we opted for a faux island that seamlessly floats between the kitchen and dining spaces—this solution enhances kitchen storage while providing a charming credenza for the dining area,’ Ben says.
The L-shaped island is ‘light’ and appears to almost float within the space, ‘We raised its kick, and incorporated a tiled leg using a contrasting blue porcelain tile that nods to the baby blue found in the hallway and the clients’ beautiful selection of handmade porcelain objects and art,’ says Ben.
In the bathroom, the apartment’s Art Deco elements shine, punctuated by the curved joinery and a soft terrazzo slab. ‘I’m particularly enamoured with the bathroom,’ Ben shares, ‘Stepping inside feels like entering an Aesop store—the mix of smaller matte porcelain mosaics paired with larger glazed tiles creates a snug, textured haven.’
From the colour palette to the furniture selection, the arrangement of artwork, and the choice of textiles—every detail within the apartment is balanced and intentional. ‘Each detail, from the curated finishes to both fixed and loose elements, contributes to a harmonious blend of softness and contrast—the revamped apartment is a mix of sophistication and fun.’